Contemporary product launch is a savvy combination of stunt, seeding and storytelling. These are the product’s I’ve had the pleasure in guiding creative and production over recent years.
Yeezy Triple White September 2019; largest sneaker drop in history.
Above:
adidas x LEADERS 1354 Forum Hi Crest
below:
Sean Wotherspoon’s Super Earth ZX 8000 for adidas Originals.